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Tracking

Click Tracking

Every link is rewritten to a signed redirect. When a recipient clicks, PostFrame forwards them instantly, then records the URL, IP and user agent, moves the email to clicked, and fires email.clicked to your webhooks.

Start freeTracking overview

Link-Level Analytics

Automatic link wrapping
Every URL is automatically wrapped with tracking redirects — no manual work
Per-link click counts
See exactly which links drive engagement and which get ignored
Link report
The Links report in analytics ranks every URL by clicks across your sends
Redirect first
The redirect happens before anything is written, so tracking never slows the recipient
Click Event Data
Destination URL
The original href, kept in the event
Click timestamp
Precise moment the recipient clicked through
User agent
The raw browser string, stored with the event
IP address
Recorded with the event for your own analysis

Keep exploring PostFrame

Open tracking

A one-pixel image records the first open.

Open Open tracking

email.clicked webhook

URL, IP and user agent in the payload.

Open email.clicked webhook

Dedicated analytics

The Links report, per workspace.

Open Dedicated analytics

Questions

Common questions, straight answers.

Can someone forge a click?

The redirect token is signed and verified before anything is recorded; an invalid token is sent to a safe fallback page and no event is written.

Does tracking slow down the click?

No. PostFrame issues the redirect first and records the event afterwards, so the recipient reaches the destination immediately.

What is stored for each click?

The destination URL, the IP address and the user agent, with a timestamp — and the email's status moves to clicked. The same fields go out on the email.clicked webhook.

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